Social Media: Preparedness 101: Zombie Apocalypse
Ali S. Khan, CDC Public Health Matters Blog (May 16, 2011)
Ah, zombies — irrepressible, insatiable, instantly recognizable… and the ultimate marketing tool! Librarians most recently squeeeee!ed over a comic book of zombies and information literacy.
Apparently the delicious braaaaaaaaaaaaaaains of someone (or someone’s kid) from the Centers for Disease Control and Preparedness went ding ding ding! when the rag-tag crew of AMC’s The Walking Dead journeyed to the CDC in hopes of salvation from the zombie plague. Of course, the CDC ended up exploderating, but that’s just fiction… right? Right?
The CDC is taking no chances, unleashing on the internets a guide to Zombie Apocalypse Emergency Preparedness, which (conveniently!) works in a pinch for other natural disasters like hurricanes and floods. I guess tornados and the swelling Mississippi taking out the South just isn’t sexy enough to get people to rustle up an emergency food, water and first aid kit.
We at DeathRef applaud their efforts. (Dude! It’s the CDC!). But oh, dear hearts — don’t put “Social Media” in the title. We know what you’re trying to do. You’re almost there. Your constant reminders that zombie contingency plans also work for earthquakes quite nearly get in the way of the gag, but we suspect there were stuffy dinosaur overlords in heated board meetings that needed ample assurance this was relevant, useful and no joke.
Overall, well done.